Translation and Language Industry Observations
Translation and Language Industry Observations
Ukraine is currently at the center of world focus. Tensions are mounting as the Russian army has positioned nearly 200,000 troops around its borders with the Ukraine. As a result, stock markets are diving, energy prices are increasing, and the citizens of Ukraine are living in fear of the impending invasion. We are on the …
As anyone who has visited Turkey in recent years knows, the cost of goods and services in that country is very low. One of the main reasons for this is the low cost of labor in Turkey. The GDP per capita in Turkey is about US$8,500. A bit less than 20% of the GDP in …
The Olympic games always provide a lot of work for a select group of translation companies. This includes translation of: construction and engineering plans for building the sporting venues and transportation infrastructure safety information communications for the delegations which come from over 200 countries travel and tourism information logistical data sporting event programs live interpreters …
Spanish or Castilian? The official language of Spain is Spanish. Obviously. It was at the hands of the Spaniards that the use of Spanish spread throughout America. But many people refer to the main language spoken in Spain as Castilian. The term Castilian is often used as a synonym for European Spanish, and according to …
In the largest one day valuation drop in the history of the stock market, shares of Facebook parent company META (stock symbol: FB) plunged yesterday over 26%. The tech-heavy NASDAQ stock index also suffered one of its most precipitous drops in years. Facebook founder Mark Zuckerberg reported that earnings missed the forecast and revealed other …
by John Wright In 2022, 63.1% of online content is written in English. Considering that only around 25% of internet users speak English as their native language, it’s clear that there must be many languages in which there is an under-supply of online content. This fact presents a huge opportunity for affiliate marketers, particularly smaller-scale …
SEO is one of the key activities at GTS Translation. Because we live on the Internet. All of our clients find us on the Internet, mostly by searching Bing, Google, DuckDuckGo and similar search engines. We invest considerable resources in SEO and have been doing so for the last 20 years or so. Some clients …
Many languages around the world use familiar alphabets, such as Latin or Cyrillic, and not everyone who learns a new language becomes comfortable with the new alphabet. If you are fortunate enough to study a language with a unique alphabet, though, it can be a rewarding and interesting experience. Together with the help of an …
Translating a website is usually a costly and time/resource-consuming activity. Costs can easily run into tens or even of hundreds of thousands of dollars. Yet most international companies engage in website translation either as a one-time or ongoing activity. Why? The answer is simple. Customers are comfortable reading and doing online business in their own …
This post describes the rules mandated by the Spanish government regarding the provision of manuals in the Spanish language when marketing technology products in Spain and its outlying regions. When marketing products to Spain, they must be accompanied by a technical description specifying the product components and any data that is considered appropriate about its …
Ever since the Omicron variant of COVID-19 took the world by storm at the end of November 2021, the demand for Antigen self-test kits has skyrocketed. Changes in government regulations have created a pent-up demand for home self-test kits. The holiday season increased demand even more, as many people wanted to self-test before visiting family …
If you work for a translation agency or you are a localization manager in a company, chances are that you receive a lot of job applications via email from freelance translators. You may be getting several emails a day or dozens of emails each week. Unfortunately, most of the emails are from scammers who either …
Google is by far the leading search engine used in the world today. Industry estimates give Google over 85% of the market share. In distant second place comes Bing, with about 7% of the market share. In a similar pattern, Google’s popular machine translation program Google Translate is the leading online machine translation (MT) program. …