Translation and Language Industry Observations

5 Easy Power Poses to Make Yourself More Confident During Remote Meetings

Remote meetings are becoming more and more common fixtures in the business world as wireless technologies improve rapidly. And most recently, with the COVID-19 pandemic, remote meetings have become the main (and sometimes only) way in which business meetings are conducted. Unfortunately, a lot of people, even those who are perfectly confident and composed in …

How to Increase Your Business Revenue by Optimizing the Customer Experience

If you still don’t realize the importance of customer-business relationship, you are missing out on a lot. Over the past few years, it has become quite obvious how customer experience can be a game-changer for your business. Companies that value their customers and work on improving their experience have shown rapid progress as compared to …

Slowing economy drops the hammer on translation prices

Translation services are experiencing a drop in demand due to the slowing of the economy and rampant unemployment in most of the world economies. Entire industries have been nearly shut down, causing translation companies that serve in these sectors to run for cover. This is especially true in the following industries which are international in …

In the COVID-19 Era, Disinfectants and Hand Sanitizers Safety Data Sheets are being Offered Free of Charge

COVID-19 has caused a spike in the manufacture and supply of hand sanitizers and disinfectants. You don’t need a market study to learn this. Is there any home or business in the world now that isn’t stocked with hand sanitizing alcohol gel? Hand sanitizers were made famous in a meeting in 2008 between then President …

Google My Business Suspends Service due to COVID-19

Google My Business service has been suspended due to COVID-19. I learned this when some of our customers tried to leave online reviews which were not published by Google. I find this to be most distressing. Online businesses, such as GTS Translation, rely on online reviews for their living. Leaving a client testimonial can help …

AI Won’t Replace Human Translators Yet. Here Are 3 Reasons Why

Long past are the days when AI was a story created by Science fiction books and movies. Technological advancements in the field have made Artificial Intelligence a practical and valuable resource for the industry. Today, every industrial sector is integrating machine learning in their operations to improve efficiency and productivity. The applications of AI are …

Preparing for recession: How can LSPs weather the coronavirus storm?

Welcome global recession. We weren’t expecting you and you are not welcome in our house. But it looks like we have no choice and you are here to stay for a while. The coronavirus has already put many people out of jobs and we are just at the beginning. Many more people will be out …

Should LSPs be using the coronavirus to drum up business?

In the last 2-3 days, we are getting dozens of emails from Language Service Providers (LSPs) who are using the Coronovirus as an excuse to spam potential clients and push their services. Here is an example: _____________________________________________________________________ Dear business partners, Despite various restrictions and quarantine measures, we operate as usual. Our technologies enable complete home-office for our …

Coronavirus drives demand for translation services

The entire world seems to be consumed these days with the hysteria around the coronavirus outbreak. And for good reason. Thousands are already dead and the outbreak seems poised to wreak havoc throughout the entire world. US President Trump has issued a travel ban, basically cutting off travel between Europe and the USA.  According to …

Is Neural Machine Translation (NMT) as good as human translation?

A few weeks ago I wrote a post on LinkedIn entitled: More proof why IMO machine translation is clearly not ready to replace professional translators. You can see the full post here. This was a simple test that we ran after receiving an order from one of our clients. We ran the original German sentence …

How to Increase Conversion rates on your Website

As any online business manager or owner knows, driving traffic to your website is challenging. But even success in driving traffic is only winning half the battle. Getting visitors to convert and buy online is the other and more important half of your success. The Challenge Facing GTS Translation GTS Translation has been selling professional translation services …

Google Translate Beats DeepL in Translation Test

The state-of-the-art Neural Machine Translation (NMT) systems available today provide a fast, excellent basis for high quality translations. Spelling, grammar and general formulations have a low error rate and therefore the post-editing (PEMT) requires little effort. For post-editing of technical texts, however, specialist knowledge must be available in both theory and practice in order to …