Translation and Language Industry Observations

Ukraine invasion raises concerns in Baltic states

Russia’s invasion of its neighbor and ex-satellite Ukraine is the main focus in today’s news and has supplanted the COVID pandemic as the leading story of 2022 so far. The images of Russian tanks, missiles and the encroachment of capital city Kyiv have raised worldwide concerns of an impending large scale war. These concerns especially …

Ukraine crisis felt in the translation industry

Ukraine is currently at the center of world focus. Tensions are mounting as the Russian army has positioned nearly 200,000 troops around its borders with the Ukraine. As a result, stock markets are diving, energy prices are increasing, and the citizens of Ukraine are living in fear of the impending invasion. We are on the …

2022 Winter Olympics Provides Insight into Chinese Translation Industry

The Olympic games always provide a lot of work for a select group of translation companies. This includes translation of: construction and engineering plans for building the sporting venues and transportation infrastructure safety information communications for the delegations which come from over 200 countries travel and tourism information logistical data sporting event programs live interpreters …

Facebook Woes Spell Trouble for the Translation Industry

In the largest one day valuation drop in the history of the stock market, shares of Facebook parent company META (stock symbol: FB) plunged yesterday over 26%. The tech-heavy NASDAQ stock index also suffered one of its most precipitous drops in years. Facebook founder Mark Zuckerberg reported that earnings missed the forecast and revealed other …

How Language Services Can Help Affiliate Marketers

by John Wright In 2022, 63.1% of online content is written in English. Considering that only around 25% of internet users speak English as their native language, it’s clear that there must be many languages in which there is an under-supply of online content. This fact presents a huge opportunity for affiliate marketers, particularly smaller-scale …

Website Translation: Which Languages Should You Choose?

Translating a website is usually a costly and time/resource-consuming activity. Costs can easily run into tens or even of hundreds of thousands of dollars. Yet most international companies engage in website translation either as a one-time or ongoing activity. Why? The answer is simple. Customers are comfortable reading and doing online business in their own …

Translating your manuals to Spanish. A must, or nice to have?

This post describes the rules mandated by the Spanish government regarding the provision of manuals in the Spanish language when marketing technology products in Spain and its outlying regions. When marketing products to Spain, they must be accompanied by a technical description specifying the product components and any data that is considered appropriate about its …

Finding Antigen Self-Test Instructions in your own Language

Ever since the Omicron variant of COVID-19 took the world by storm at the end of November 2021, the demand for Antigen self-test kits has skyrocketed. Changes in government regulations have created a pent-up demand for home self-test kits. The holiday season increased demand even more, as many people wanted to self-test before visiting family …